Background
Created by Superchips, the Bluefin tuning device allows drivers to tune their cars themselves. When Superchips was purchased the new owners wanted to overhaul both websites.
The Challenge
We were commissioned to provide a mobile friendly website to allow customers to easily search for their vehicle and purchase a device online. In addition we were to include promotional pages for their other products and tuning devices.
The Outcome
As a business, we are fully aware of how times are changing and that easy, mobile friendly platforms are likely to be far more successful in maintaining returning visitors and so this is exactly what we set out to achieve. In conjunction with developers we created an XD wireframe and then a bespoke html site for them to use as the basis for them to code the journey using Microsoft Visual Studio.
Further to our work, the website has become Bluefins best promotional tool.